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Dr Cristina Stoian

Dr Cristina Stoian
Lecturer

Summary

I received my PhD from the Autonomous University of Barcelona (Department of Business). My background is strongly embedded in the areas of International Business, Entrepreneurship and International Marketing Strategies in the SME context. Within these areas, I have co-authored several articles published in ABS listed academic journals. Furthermore, I am an active member of academic and industry forums such as the International Trade Committee of the London Chamber of Commerce and Industry.

Responsibility

Head of Research Group - Strategy, Entrepreneurship and International Business, Brunel Business School

Newest selected publications

Stoian, MC., Rialp, J. and Dimitratos, P. (2017) 'SME Networks and International Performance: Unveiling the Significance of Foreign Market Entry Mode'. Journal of Small Business Management, 55 (1). pp. 128 - 148. ISSN: 1540-627X Open Access Link

Journal article

Stoian, MC., Rialp, A. and Rialp, J. (2012) 'International Marketing Strategy and Export Performance in Spanish SMEs: A Contingency Approach'. International Journal of Entrepreneurship and Small Business, 15 (2). pp. 213 - 236. ISSN: 1476-1297

Journal article

Stoian, MC., Rialp, A. and Rialp, J. (2011) 'Export Performance under the Microscope: A Glance through Spanish Lenses'. International Business Review, 20 (2). pp. 117 - 135. ISSN: 0969-5931

Journal article

Stoian, MC. and Rialp, A. (2010) 'Analysing Export Behaviour through Managerial Characteristics and Perceptions: A Multiple Case-Based Research'. Journal of Global Marketing, 23 (4). pp. 333 - 348. ISSN: 0891-1762

Journal article
More publications(4)