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Professor Youngok Choi
Professor

Research area(s)

Design Policy and Strategy, Design Management, Social Innovation, Innovation in NPD and Design Education

Research grants and projects

Grants

Towards an Equitable Social VR
Funder: Engineering & Physical Sciences Research Council
Duration: January 2023 - December 2025
Designing the Future of UK-China RD&I Collaboration in the Museums and Galleries Sector
Funder: Arts and Humanities Research Council (AHRC)
Duration: February 2022 - February 2023
Speculative Design for Local Creators: Public Display Probe for Building Community-based Customer Experience Strategies
Funder: KAIST (Korea Advanced Institute of Science & Technology)
Duration: January 2022 - December 2022

A voluntary project (Global Initiative multidisciplinary research): Involved as an invited international co-investigator and advisor.

StoryFutures China+: Experiencing Museums and Galleries from Home
Funder: Arts and Humanities Research Council (AHRC)
Duration: December 2020 - May 2022
Fostering creative citizens through co-design and public makerspaces
Funder: Arts & Humanities Research Council
Duration: October 2018 - September 2021
Fostering creative citizens through co-design and public makerspaces
Funder: Arts & Humanities Research Council
Duration: October 2018 - September 2021
Service Design Innovation 2
Funder: Sungshin Women`s University
Duration: June 2018 - May 2022

Knowledge transfer programme on Service Design, Technology and Branding

Service Design Innovation 1
Funder: Sungshin Women`s University
Duration: June 2017 - May 2019

Knowledge transfer programme on Service Design, Technology and Branding

A Study of Inclusive Design in Public Transport in London
Funder: Seoul Design Foundation (SDF), Brunel was a sub-contractor of Sungshin Women’s University
Duration: August 2016 - October 2016
A Study of Inclusive Design in Public Transport in London
Funder: Seoul Design Foundation (SDF), Brunel was a sub-contractor of Sungshin Women’s University
Duration: August 2016 - October 2016
Measuring Social Values of Design in the Commercial Sector
Funder: AHRC
Duration: February 2014 - July 2014
London Design Management week 2
Funder: Korea Institute for Design Promotion
Duration: January 2014 - January 2014

A five-day knowledge transfer workshop on Design Policy, Strategy and Management for South Korean major design consultancies, members of KIDP (Korean Institute for Design Promotion) and Design Policy-makers

London Design Management Week 1
Funder: Korea Institute for Design Promotion
Duration: January 2013 - January 2013

A five-day knowledge transfer workshop on Design Policy, Strategy and Management for South Korean major design consultancies, members of KIPD (Korean Institute for Design Promotion) and Design Policy-makers

Design Policy for Innovative Manufacturing in the UK
Funder: Brunel University
Duration: November 2011 - April 2013
Strategic model and future concepts for convergence and cross mobile IT
Funder: Samsung Electronics
Duration: May 2011 - July 2011
Design Strategy for Digital Home Appliance Innovation
Funder: Samsung Design Europe (SDE)
Duration: April 2010 - July 2010

Research links

Co-author network

Similar research interests

Research group(s)

  • IMM