Policy Brief. PISCES Living Labs: Co-creating solutions to tackle plastic pollution in Indonesia

PISCESLivingLab

Indonesia, one of the world's largest contributors to marine plastic debris, has taken significant steps towards improving its plastic waste management through a range of regulations and initiatives. However, achieving their ambitious target of a 70% reduction in marine plastic debris by 2025 requires political will, regulatory enforcement, targeted investment and cross-sectoral engagement.

Dr Fabrizio Ceschin, Prof Emenda Sembiring, and Dr Eleni Iacovidou report that the PISCES Living Lab, an infrastructure to enable the development, experimentation and testing of design solutions to the plastic packaging problem, proved to be effective in gathering insights on how to foster the user adoption of innovative solutions.

Policymakers should finance the creation of PISCES Living Labs in diverse socio-economic contexts, to support the development of upstream solutions (e.g. alternative packaging designs) and downstream solutions (e.g. improved waste sorting and collection systems) specifically tailored to the needs of different contexts, as well as incentivising businesses to make use of these labs.

Cite: Ceschin, Fabrizio; Sembiring, Emelda; Iacovidou, Eleni (2025). PISCES Living Labs: Co-creating solutions to tackle plastic pollution in Indonesia.  https://doi.org/10.17633/rd.brunel.28920047