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Dr Alaa Marshan

Dr Alaa Marshan
Lecturer (Academic Education) - Computer Science

Summary

Dr Alaa Marshan is a lecturer at the Computer Science Department, where he teaches a variety of topics related to data science, machine learning and business intelligence and integration. He has won awards for his teaching excellence at both undergraduate and postgraduate levels. At the research front, his research primarily focus on intelligent data analysis, information management and improving operational business information systems.

Newest selected publications

Bell, D., Marshan, A., Lycett, M. and Monaghan, A. (2021) 'Exploring Future Challenges for Big Data in the Humanitarian Domain'. Journal of Business Research, 131. pp. 1 - 44. ISSN: 0148-2963 Open Access Link

Journal article

Marshan, A., Kansouzidou, G. and Ioannou, A. (2021) 'Sentiment Analysis to Support Marketing Decision Making Process: A Hybrid Model'. Springer International Publishing. pp. 614 - 626. ISSN: 2194-5357

Conference paper

Ioannou, A., Tussyadiah, I. and Marshan, A. (2021) 'Dispositional mindfulness as an antecedent of privacy concerns: A protection motivation theory perspective'. Psychology and Marketing. ISSN: 0742-6046

Journal article

Mahmood, I., Arabnejad, H., Suleimenova, D., Sassoon, I., Marshan, A., Serrano, A., et al. (2020) 'FACS: A geospatial agent-based simulator for analyzing COVID-19 spread and public health measures on local regions'. Journal of Simulation, in press. pp. 1 - 27. ISSN: 1747-7778 Open Access Link

Journal article

Lycett, M. and Marshan, A. (2017) 'Modeling connected customer lifetime value (CCLV) in the banking domain'.Twenty-third Americas Conference on Information Systems. Boston. 1 ASSOC INFORMATION SYSTEMS.Open Access Link

Conference paper
More publications(6)