Dr Alaa Marshan
Lecturer (Academic Education) - Computer Science
Wilfred Brown Building 114
- Email: alaa.marshan@brunel.ac.uk
- Tel: +44 (0)1895 266853
Ioannou, A., Tussyadiah, I. and Marshan, A. (2021) 'Dispositional mindfulness as an antecedent of privacy concerns: A protection motivation theory perspective'. Psychology and Marketing, 38 (10). pp. 1766 - 1778. ISSN: 0742-6046
Alaa, M. (2021) 'Artificial intelligence: Explainability, ethical issues and bias'. Annals of Robotics and Automation. pp. 034 - 037.
Bell, D., Marshan, A., Lycett, M. and Monaghan, A. (2021) 'Exploring Future Challenges for Big Data in the Humanitarian Domain'. Journal of Business Research, 131. pp. 1 - 44. ISSN: 0148-2963 Open Access Link
Marshan, A., Kansouzidou, G. and Ioannou, A. (2021) 'Sentiment Analysis to Support Marketing Decision Making Process: A Hybrid Model'. Springer International Publishing. pp. 614 - 626. ISSN: 2194-5357
Mahmood, I., Arabnejad, H., Suleimenova, D., Sassoon, I., Marshan, A., Serrano, A., et al. (2020) 'FACS: A geospatial agent-based simulator for analyzing COVID-19 spread and public health measures on local regions'. Journal of Simulation, in press. pp. 1 - 27. ISSN: 1747-7778 Open Access Link
Lycett, M. and Marshan, A. (2017) 'Modeling connected customer lifetime value (CCLV) in the banking domain'.Twenty-third Americas Conference on Information Systems. Boston. 1 ASSOC INFORMATION SYSTEMS.Open Access Link
Lycett, M. and Marshan, A. (2016) 'Capturing sensemaking pattern during data analysis: A conceptual framework'.25th International Conference on Information Systems Development (ISD2016). Katowice, Poland. 25 - 26 August. 25th International Conference on Information Systems Development, ISD 2016. pp. 106 - 116.Open Access Link