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Dr Liyuan Wei
Senior Lecturer in Marketing

Eastern Gateway 110

Teaching

Principles of Marketing; Marketing Communications; Marketing Analytics; Digital Marketing; Strategic Marketing

Supervising undergraduate final year projects and Master's degree dissertations.

Courses taught

  • Understanding Business and Management Research Methods (MG5615)
    Level: Postgraduate
    Date: January 2022
  • Marketing Communications (MG5547)
    Date: October 2021
  • Strategic Marketing (MG3122)
    Level: Third year
    Date: January 2020
  • Digital Marketing (MG2604)
    Level: Second year
    Date: January 2019
  • Principles and practice of marketing (MG1062)
    Level: First year
    Date: September 2018
  • Marketing communicatoins (MG2048)
    Level: Second year
    Date: September 2018