Printed promotional material
The guidelines for promotional literature are more flexible than those for stationery, although it is expected that undergraduate and postgraduate brochures will conform to an overall corporate style similar to the examples below:
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| Cover 1 |
Cover 2 |
Cover 3 |
Inside Page |
Back Cover |
The Design Unit will ensure the proper use of the key components of the University’s house style automatically, including the following:
- the correct Brunel logo;
- colour branding for Schools and for administrative and service departments;
- the inclusion of the University’s web address, date of publication and standard disclaimer below.
“Every effort has been made to ensure the accuracy of the information in this brochure and the University will take all reasonable action to deliver these services in accordance with the descriptions set out in it. However, the University reserves the right to vary these services, using all reasonable efforts to offer a suitable alternative. All costs, rates and prices stated in this brochure are subject to amendment and should be taken as a guide only.
Students are encouraged to familiarise themselves with the University’s summary of terms before accepting a place.”
The reasons for these guidelines are:
- To reinforce our profile in the marketplace by presenting a consistent and professional visual corporate identity;
- To help users identify the source of any literature;
- To ensure an acceptable quality of both design and print, and a value-for-money price.
