Dr Cristina Stoian
Lecturer
Eastern Gateway 202M
- Email: cristina.stoian@brunel.ac.uk
- Tel: +44 (0)1895 267278
Summary
I received my PhD from the Autonomous University of Barcelona (Department of Business). My background is strongly embedded in the areas of International Business, Entrepreneurship and International Marketing Strategies in the SME context. Within these areas, I have co-authored several articles published in ABS listed academic journals. Furthermore, I am an active member of academic and industry forums such as the International Trade Committee of the London Chamber of Commerce and Industry.
Responsibility
Head of Research Group - Strategy, Entrepreneurship and International Business, Brunel Business School
Newest selected publications
Stoian, M-C., Dimitratos, P. and Plakoyiannaki, E. (2018) 'SME internationalization beyond exporting: A knowledge-based perspective across managers and advisers'. Journal of World Business, 53 (5). pp. 768 - 779. ISSN: 1090-9516 Open Access Link
Li, X., Quan, R., Stoian, M-C. and Azar, G. (2018) 'Do MNEs from developed and emerging economies differ in their location choice of FDI? A 36-year review'. INTERNATIONAL BUSINESS REVIEW, 27 (5). pp. 1089 - 1103. ISSN: 0969-5931 Open Access Link
Stoian, M-C., Rialp, J. and Dimitratos, P. (2017) 'SME Networks and International Performance: Unveiling the Significance of Foreign Market Entry Mode'. Journal of Small Business Management, 55 (1). pp. 128 - 148. ISSN: 0047-2778 Open Access Link
Stoian, MC., Rialp, A. and Rialp, J. (2012) 'International marketing strategy and export performance in Spanish SMEs: a contingency approach'. International Journal of Entrepreneurship and Small Business, 15 (2). pp. 213 - 213. ISSN: 1476-1297
Stoian, M-C., Rialp, A. and Rialp, J. (2011) 'Export performance under the microscope: A glance through Spanish lenses'. International Business Review, 20 (2). pp. 117 - 135. ISSN: 0969-5931