The global ocean, a vast and vital ecosystem, faces unprecedented threats from climate change, pollution, and overexploitation. As a result, there is a growing need for innovative solutions to address these challenges (Mallin and Barbesgaard, 2020; Jarvis and Young, 2023). Ocean impact start-ups, emerging as a powerful force, are developing sustainable business models to protect marine environments and promote a healthy Blue Economy (e.g., Pakseresht et al., 2025; Zhu et al., 2023).
The proposed PhD project aims to explore the intersection of ocean health and sustainable business, focusing on the role of ocean impact start-ups. By examining the strategies, challenges, and opportunities of these innovative ventures, this research will contribute to a deeper understanding of how to foster a thriving Blue Economy, described as “the sustainable use of ocean resources for economic growth, improved livelihoods, and jobs while preserving the health of ocean ecosystem” (Vierros and De Fontaubert, 2017, p. 6).
Research Questions:
- What are the key characteristics and business models of ocean impact start-ups?
- How do ocean impact start-ups contribute to ocean health and sustainable economic and social development?
- What are the major challenges faced by ocean impact start-ups, and how can these challenges be addressed?
- What are the policy and regulatory frameworks that support or hinder the growth of ocean impact start-ups?
Research Methodology:
To explore the mechanisms and underlying dynamics of impact entrepreneurship in the nascent Blue Economy, a qualitative approach may be recommended. This approach could encompass, but is not limited to, in-depth case studies of selected ocean impact start-ups to explore their business models, strategies, and impact, and interview-based research. Primary data could be complemented with archival research, drawing on the analysis of publicly available data and statistics on ocean-related industries, investments, and policy frameworks.
The findings of this proposed research may have significant implications for:
• Academic community: Contributing to the growing body of knowledge on sustainable business, innovation, and ocean conservation.
• Ocean impact start-ups: Providing valuable insights into effective business strategies, financing options, and policy support.
• Policymakers: Informing the development of policies and regulations that promote sustainable ocean industries and innovation.
References:Jarvis, R.M., Young, T. 2023. Pressing questions for science, policy, and governance in the high seas. Environmental Science & Policy, 139, 177-184. https://doi.org/10.1016/j.envsci.2022.11.001Mallin, F., Barbesgaard, M. 2020. Awash with contradiction: Capital, ocean space and the logics of the Blue Economy paradigm. Geoforum, 113, 121-132. https://doi.org/10.1016/j.geoforum.2020.04.021Pakseresht, A., Kermani, A., Decker-Lange, C. 2025. Towards a sustainable and circular blue bioeconomy: A scoping review. Technological Forecasting and Social Change, 216, 124157. https://doi.org/10.1016/j.techfore.2025.124157Vierros, M., De Fontaubert, C. 2017. The potential of the Blue Economy: Increasing long-term benefits of the sustainable use of marine resources for Small Island Developing States and Coastal Least Developed Countries. Washington: World Bank https://coilink.org/20.500.12592/pzzwzx (accessed 23 March 2025).Zhu, B., Liang, C., Mirza, N., Umar, M. 2023. What drives gearing in early-stage firms? Evidence from blue economy startups. Journal of Business Research, 161, 113840. https://doi.org/10.1016/j.jbusres.2023.113840
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