I'm a Senior Lecturer (Associated Professor) in Strategy and Entrepreneurship at the Brunel Business School. I previously worked as a Senior Lecturer in Strategic Management and International Business at the Newcastle Business School, Northumbria University. I gained my PhD in Management from Royal Holloway University of London, and MBA in International Business from University of Birmingham.
My research and teaching interests are in the areas of strategy, international business, and entrepreneurship. My publications have appeared at peer reviewed journals such as International Business Review, Asia Pacific Journal of Management, Studies in Higher Education and so on.
I'm currently the principal investigator of a research project funded by the Brunel Research Initiative and Enterprise Fund examining the successful strategies of social enterprises in China and the UK.
I'm Fellow of the Higher Education Academy, a member of Academy of International Business, and British Academy of Management.
Program leader: BSc Business and Management (Entrepreneurship and Innovation)
Newest selected publications
Li, XIAOQING., Quan, R., Stoian, MC. and Azar, G. (2018) 'Do MNEs from developed and emerging economies differ in their location choice of FDI? A 36-year review'. International Business Review, 27 (5). pp. 1089 - 1103. ISSN: 0969-5931 Open Access Link
Ghura, H., Li,, X. and Harraf,, A. (2017) 'Moderating relationship of institutions for opportunity entrepreneurship and economic development: Literature review and proposed conceptual framework'. World Journal of Entrepreneurship, Management and Sustainable Development, 13 (4). pp. 350 - 374. ISSN: 2042-5961
Li, X., Yu Zheng. and Catherine Wang. (2016) 'Inter-firm Collaboration in New Product Development in Chinese Pharmaceutical Companies'. Asia Pacific Journal of Management, 33 (1). pp. 165 - 193. ISSN: 1572-9958 Open Access Link
Li, X., Roberts, J., Yan, Y. and Tan, H. (2015) 'Management of cultural differences under various forms of China–UK higher education strategic alliances'. Studies in Higher Education, 41 (4). pp. 774 - 798. ISSN: 0307-5079 Open Access Link
Ngoc Le, Xiaoqing Li and Andrey Yukhanev. (2015) 'Locational Determinants of Foreign Direct Investment in the Vietnamese Economy', in B. Christiansen. (ed.) Handbook of Research on Global Business Opportunities. IGO Global.