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Dr Soohyun Jeon
Lecturer in Information Systems

Eastern Gateway

Research area(s)

  • Data Analytics
  • Multilevel analysis (MSEM, MLM)
  • Digital Business/Marketing
  • Mixed method (Quant + Qual)
  • Cyber Security
  • Design Science
  • Business Model
  • Multicultural Research

Research Interests

My research interests have two streams. First of my research interest revolves around improving the effectiveness of information security through the socio-technical artefact. Second, my interest is that analyze the social situation drawing upon data analytics techniques.

Research grants and projects

Research Projects

Grants

Computational analytics for Cyber-bullying Behaviour in Online Communities
Funder: Economic & Social Research Council
Duration: February 2022 - July 2023