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An Ally for survivors of sexual assault

Ally 920x540 b copy

An innovative new device which monitors and tracks the well-being of sexual assault survivors has been developed by a design student from Brunel University London.

Worn on the wrist, bra strap or waistband, Ally uses EDA – electrodermal activity – sensors to monitor the wellbeing of those overcoming sexual assault. By linking to a specially developed mobile app, the device allows counsellors and loved ones to monitor the wearer's progress and identify when they might require assistance.

The gender-neutral device, which is due to be unveiled at the Made in Brunel exhibition in June, aims to give survivors of sexual assault a sense of safety and confidence.

Ally info panel

“The long term recovery for sexual assault victims is not a pleasant one," said final-year BSc Product Design student Josh King, 22, who was inspired to create the device after one of his friends was spiked whilst on a night out in his hometown of Woking.

"If the EDA sensors are showing that someone’s particularly stressed or showing signs of anxiety, the counsellor can give them a quick call or contact them directly through the app and say ‘the sensors are showing you’re not looking too good at the moment, let me know if you’d like to talk,’” 

Whilst his friend had a lucky escape, Josh recognised that those less fortunate – and those that counsel them – could benefit from modern technological support.

“Ally allows counsellors to provide care more efficiently, offering more of a quantative analysis about how their clients are doing,” said Josh.

“The EDA sensors installed are 90% accurate, which is excellent for a non-medical device.” 

ALLY Blown up

Ally is discreet enough to be worn on the wrist or bra strap, and includes features such as a microphone and GPS

Ally also allows its wearer to manually trigger a distress signal using either a spoken safeword or a button press. Once the wearer triggers the signal, a text message is sent to both pre-programmed contacts and other nearby Ally users, whilst also recording a short audio clip for evidence gathering.

“The user always has control over who receives the distress signal, and who has access to their data,” said Josh.

With similarities to Ask for Angela – a nationwide scheme which allows those on a night out to discreetly raise an alarm with bar staff by asking to speak to Angela – Ally can also be connected to EPOS (Electronic Point of Sale) devices so users can notify staff if they find themselves in a bad situation.

“It means the user doesn’t even need to go to the bar to ask for Angela – they can simply send a signal to the staff that they need help out of whatever awkward situation they find themselves in," said Josh.

Ally APP

The Ally app can connect wearers to their councellors or other Ally users

Currently in its working prototype stage, Josh is now soliciting feedback from counsellors working in the field to gauge the response to Ally.

“Due to ethics restrictions, I haven’t been able to speak to sexual assault victims themselves, but conversations with counsellors have allowed their opinions to come through to me,” said Josh.

“The feedback has been excellent – they love the idea!”

Lesley O’Keeffe, Assistant Director of Student Services at Brunel, who had the opportunity to offer feedback on Ally, said: “I’ve been working within Brunel to raise awareness of the support available to survivors of sexual assault, and had the opportunity to meet with Josh a few times about his project.

“One of the things that I really like is that the EDA sensors might provide the survivors with more information to be able to identify the triggers which increase their feelings of anxiety. This could be really powerful in their recovery.

“I also think the product looked good – which always helps!”

Ally with charger

Ally features wireless charging and a range of colour options

Josh now hopes to start commercialising Ally, which has been developed so far with funding from the Ruislip St Martins Freemasons, and has identified two potential routes to market – sold individually through retail, and sold to clinics in larger packs.

“Potentially these devices will be sold in institutional packs of eight devices, which can then be loaned out to survivors free of charge,” said Josh, who has already had initial discussions with potential manufacturers.

“When the survivors get past the reconstitution stage, which could be months or years later, they’ll hand back the device to the clinic, who can then redistribute it.”

Ally, along with a host of other devices designed by final-year design students from Brunel, will be on display at Made in Brunel, which runs at the Bargehouse, Oxo Tower Wharf, London, from 15–17 June. 

This project has been generously supported by the Ruislip St Martin’s Masons under their Charitable support scheme

Reported by:

Tim Pilgrim, Media Relations
+44 (0)1895 268965