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Getting the best deal for generation grey


A Brunel-based team of specialists in ageing take centre stage this week in global talks about how to handle the so-called ‘silver tsunami’.

The four leading minds in Ageing Studies will share their knowledge and thinking on improving the health, welfare and rights of the world’s growing ageing population.

They’ll speak to about 6,000 people working in medicine, nursing, social work, psychology, finance and policy from 70 countries.

By 2030, there will be more people over 60 than children under 10, according to figures from HelpAge International. The International Association of Gerontology and Geriatrics (IAGG)’s 21st World Congress highlights the pressing need for all sectors to get prepared.

Professors Mary Gilhooly, Christina Victor and Priscilla Harries from Ageing Studies and Dr Wendy Martin from the School of Health Sciences and Social Care are all at the talks in San Francisco.

How old age loneliness differs among ethnic groups and whether people or place make older people lonely are the focus of talks by Brunel’s Professor Christina Victor.

Gerontology professor, Mary Gilhooly will explain what combination of alarm bells need to sound before people spot financial abuse of older people.

Brunel has been investigating elder financial abuse for nearly 10 years and put together the first training for people working in finance, social and health care about how to detect and prevent financial abuse of older people.

The talks, which run until Thursday July 27, are held by The Gerontological Society of America and are the largest international conference on ageing.




Reported by:

Hayley Jarvis, Media Relations
+44 (0)1895 268176