I specialise in technology adoption, business models innovation, digitalisation and social transformation, and statistical modelling. My current research focuses on the impact of disruptive technologies such as Artificial Intelligence and Blockchain Technology on innovation related to new business models and ecosystem co-creation in global value chains. Additionally, I study contemporary problems in international strategic innovation management and international talents management for new products, services and applications.
I have collaborated on joint research projects (e.g. EU, British Council) with various industries, public sector organisations in the UK and internationally. I have also provided consultancy on business model innovation and optimisation. I have published in high impact journals such as Journal of Business Research, Production Planning and Control, International Review of Administrative Sciences, Technological Forecasting & Social Change, Information Technology for Development and Regional Studies among others. 11 doctoral students have successfully completed their PhD under my direct supervision.
I completed my PhD on Business Management and Innovation Strategy in 2008 and since then I have been working as an academic at Brunel.
Consultation and Feedback Sessions for Students
Tuesday 10:00 – 11:00
Friday 10:00 - 11:00
Please contact me via email before hand to confirm the meeting time slot.
Brunel Business School Admissions Director
Newest selected publications
Ording, LG., Gao, S. and Chen, W. (2022) 'The influence of inputs in the information security policy development: an institutional perspective'. Transforming Government: People, Process and Policy, 0 (in press). pp. 418 - 435. ISSN: 1750-6166 Open Access Link
Brakus, JJ., Chen, W., Schmitt, B. and Zarantonello, L. (2022) 'Experiences and happiness: The role of gender'. Psychology and Marketing, 0 (in press). pp. 1646 - 1659. ISSN: 0742-6046 Open Access Link
Chen, W., Botchie, D., Braganza, A. and Han, H. (2022) 'A transaction cost perspective on blockchain governance in global value chains'. Strategic Change, 31 (1). pp. 75 - 87. ISSN: 1086-1718 Open Access Link
Braganza, A., Chen, W., Canhoto, A. and Sap, S. (2021) 'Gigification, Job Engagement and Satisfaction: the moderating role of AI enabled system automation in operations management'. Production Planning and Control, 33 (16). pp. 1534 - 1547. ISSN: 0953-7287 Open Access Link
Braganza, A., Chen, W., Canhoto, A. and Serap, S. (2020) 'Productive Employment and Decent Work: The impact of AI adoption on psychological contracts, job engagement and employee trust'. Journal of Business Research, 131. pp. 485 - 494. ISSN: 0148-2963 Open Access Link