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Creative Industries and Brunel

Brunel has history of innovation, technical expertise and excellence but it is not always that our Creative Industries have been recognised so much. Here we will showcase our talks about our projects, teams and opportunities for you to be part of our creative journey.

 At Brunel we are lucky enough to have a very diverse campus of cultures and backgrounds. We are one of the top 5 most international Universities in the country and this often opens up projects to other viewpoints meaning we are not simply Euro-centric but able to adopt different approaches and ideas.  We have a student body who are hungry and passionate for knowledge and opportunity and – of course – are concerned about the changing nature of the world we live in, wanting to make a difference to their own futures.  When these young minds interface with some of our academics we get a melting pot of ideas, directions and revolutions. 

Universities are institutions where all manner of subjects, disciplines and approaches are taught.  It is possible to sit down and have lunch with a physicist, a dance lecturer and a librarian where they can discuss their work.  People who have obvious links get to explore their work together in groups but then opportunities for research, growth and development comes up when those groups meet with other areas creating interdisciplinary working.  Heritage projects that embrace AI, marketing that draws on gaming or documentaries on the distribution of power are all things that get talked about every day.     

The Creative Industries, sometimes spoken about as the 5th Sector or the Orange Economy, makes up a critical part of our cultural and creative endeavours in the UK and beyond.The UK has a proud history of artistic work and this ranges from theatre to creative leadership, from games to novelists.  Over the global pandemic we have been reminded of the importance of the Arts with many of us consuming media on a vast scale.  Contrast this with government strategies of reducing the teaching of the creative subjects in schools  We have witnessed the shutting down local arts centres and community hubs.  Libraries are fighting to keep their doors open and software touts AI written blog posts replacing the need for writers.   This is a difficult time for the arts and culture.  As a society we are over worked, and funds are tight.  In those times tend to retreat into our silos and ‘batten down the hatches’ 

The arts brings people together.  They create interaction, conversation, laughter and are ways for people to form links and friendships.  The Creative Industries allow us to reflect on the news of the day and communicate our views to one another.  They provoke debate and discussion and provide a way for communities to have voices.  Equally creative leadership in business shines lights on new ways of working, provides solutions to long held issues, opens up new avenues for entrepreneurship, marketing, management and commerce.